Store Level
The trend that ‘store level data’ becomes more and more available to manufacturers increases. At Impaqtr, we follow this trend and we’ve finished a new product that contains among other things a white spot analyses, where we link ‘must have’ assortments with sales to identify how much value is lost, because of not being distributed. […]
Promotions
A large coffee manufacturer has chosen to start analyzing their promotions within our platform ‘Aurora’. Insights on KPI’s like incremental & baseline sales, category impact and depth of deal are now available for them in a few clicks. If you have weekly retailer sales data available and want to work more efficiently around promotional insights, […]
