Our Modules

For leading FMCG & Retail companies, Aurora is the data platform that provides solutions to optimize profitability, today and tomorrow

Promotional Analyses

The ‘Promotional Analysis’ module of Impaqtr gives a comprehensible and flexible insight into your retailer promotions.
The ‘Promotional Analysis’ module of Impaqtr gives a comprehensible and flexible insight into your retailer promotions. To understand what promotional offers are creating the highest sales impact at different retailers and to perform this analysis in a coherent and continuous way.
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Retailer Margin Analyses

The ‘Retailer Margin Analysis’ module of Impaqtr gives a comprehensible and flexible insight in your internal product margin and that of the retailer.
The ‘Retailer Margin Analysis’ module of Impaqtr gives a comprehensible and flexible insight in your internal product margin and that of the retailer. Retailer Margin Analysis can be a critical measure that helps both parties to come to a collaboration agreement using tailormade calculations.
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StoreLevel Analyses

The ‘Retailer Store-Level Analysis’ module of Impaqtr gives a comprehensible and flexible insight in the store sales of retailers.
The ‘Retailer Store-Level Analysis’ module of Impaqtr gives a comprehensible and flexible insight in the store sales of retailers. Stores are the place where products and shoppers come together. Therefore, it is important to understand what happens in these stores on topics like assortment and field execution.
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Sell-Out Analysis

The ‘Sell-Out Analysis’ module of Impaqtr gives a comprehensible and flexible insight in your sell-out data.
The ‘Sell-Out Analysis’ module of Impaqtr gives a comprehensible and flexible insight in your sell-out data. This module helps brand-, trade marketing-, marketing- and key account managers to get market insights on what is happening on the market.
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